Content Strategy

Content Without Strategy Is Just Noise

Most companies produce content without a strategy — random blog posts, sporadic social media, and email blasts that nobody reads. Strategic content is different: every piece serves a purpose, targets a specific audience segment, addresses a specific stage of the buyer journey, and drives a measurable business outcome.

What Content Strategy Covers

Content Audit

Analysis of your existing content: what performs, what does not, what is missing, and what should be retired. We audit traffic, engagement, conversion, and SEO performance of every piece.

Content Pillars & Calendar

3-5 core content themes aligned with your business objectives and audience needs. 90-day editorial calendar with specific topics, formats, channels, and publishing schedule. Each piece mapped to buyer journey stage and conversion goal.

Distribution Strategy

Content is only valuable if the right people see it. We design distribution plans across owned channels (blog, email, social), earned channels (PR, partnerships, guest content), and paid amplification (social ads, content syndication).

From 128,70 EUR per content strategy engagement.